On Tuesday, Beyoncé Carter-Knowles officially announced the release of her whiskey brand, SirDavis American Whisky. Just when it seemed like celebrity spirits were becoming the norm, this superstar whiskey makes us stand at attention. Beyoncé and Moët Hennessy created SirDavis whisky, named for her great-grandfather Davis Hogue, and is the first spirit from the house. The spirit is named after Beyonce's great-grandfather Davis Hogue who was a farmer and bootlegger in the American South during prohibition.
Beyoncé appears to have a rye whiskey, SirDavis, in the works. Here's everything we know about the whiskey and the brand from the star. Photo Credit: David Clerihew AFTER SIX DECADES IN THE MUSIC INDUSTRY, SIR ROD STEWART WAS READY TO START SOMETHING NEW. Le Clos debuted a worldwide exclusive whisky—The Glenlivet 74-year-old—on September 11 across its boutiques at Dubai International Airport. Sir David Hempleman-Adams, from Wiltshire, is embarking on the journey in The Torabhaig Atlantic Explorer gas balloon with two long-time friends. The rarest Scotch whisky continue to offer dizzying returns with other spirits like Irish whiskey, rum and tequila riding on its coattails.